For years, people with visual impairments have been missing out, only getting part of the story from the spoken dialogue in a movie, on TV, in streaming or web videos, or during live performances. With audio description services, also known as descriptive video or video description, visually impaired audiences are now able to get the whole story.
Audio description is an alternate audio track that provides spoken depictions of visual elements during spaces between dialogue in a production such as a movie or TV show so that even those with visual impairments have access to the information conveyed outside of spoken language.
Though content purveyors have been slow to adopt the practice, audio description is now available on all broadcast TV channels and some cable channels, in movie theaters during some showings, on certain video streaming platforms, and even at some museums and live events. There are three basic types of audio description:
For those who cannot consume media visually, the advantages of audio description services are obvious. However, as hearing people sometimes benefit from closed-captioned web videos in situations where listening to the audio track is either not possible or frowned upon, so do sighted people sometimes benefit from audio descriptions associated with video.
The sighted people most likely to benefit from audio descriptions are children. Children with learning disabilities or autism benefit from hearing word choices that are imaginative and concise coinciding with and reinforcing the images they are seeing on screen, and all children stand to improve comprehension, literacy, and social skills as a result of audio description.
Different audiences have different needs. Audio description and other accessibility services from Amnet can help ensure that your content is available to all consumers.
Sources:
https://digital.gov/2014/06/30/508-accessible-videos-how-to-make-audio-descriptions/#
https://www.loc.gov/nls/about/services/reference-publications/guides/audio-description-resource-guide/#feature
http://www.wonderbaby.org/articles/audio-description-blind-viewers
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